Rapala
Rapala is a manufacturer of fishing lures and other fishing related products. It was founded in Finland in 1936 by Lauri Rapala. Rapala feels it’s a responsibility to provide anglers with their tools of the trade. The lures, tackle and accessories they need to be effective anglers. Rapala doesn't take that responsibility lightly. In fact, it’s a mission to always maintain the integrity of design and manufacturing that has become our trademark. The promise is that no Rapala item will ever reach the eager hands of an angler if it is not extremely effective at its intended function.
